Inside The Social Workplace

Times are changing. Businesses are transforming. Employees are engaging. Welcome to The Social Workplace.

HR and internal communication professionals understand that having a high-performing organization and an engaged workforce are complementary goals, and that both are necessary for maximizing success. Employee engagement is multi-faceted: there is no one magical solution for every employee. The drivers of engagement differ from company to company, department to department, and employee to employee. The Social Workplace focuses on two key areas of transformation: 1) optimize communication systems to drive engagement and productivity; and, 2) leverage the employee lifecycle to drive relevancy and adoption.

Elizabeth Lupfer

Elizabeth is a globally recognized thought leader and key note speaker on employer brand, HR and internal communications, social collaboration, and transforming traditional HR functions from transactions into interactions. She is a certified professional in Employer Branding through Universum Global’s Employer Branding Academy. Elizabeth is a board member of the Social Media and Employee Communications Advisory for the Institute for Human Resources, and is a member of SHRM and the ANA Marketing Social Media committee. She is listed in Top 10 Social Enterprise Business Leaders to Follow on Twitter, HR Examiner’s Top 25 Online Influencers in Talent ManagementTop 10 Influencers in Enterprise 2.0, and’s A-list for influencers in enterprise social media. Elizabeth is a featured author and contributor to Social Media TodayRagan Communications, the Employee Engagement NetworkSocial Enterprise TodayHuman Capital League, and HR Magazine UK.

Elizabeth leads employer brand marketing and HR communications at Reynolds American. She also loves shoes.  @socialworkplace | LinkedIn | Facebook Fan Page

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8 thoughts on “Inside The Social Workplace

  1. Elizabeth–Just wanted you to have Quantum Workplace on your radar for future lists like the Who’s Who in Social HR Technology. We have an employee feedback platform that measures and drives engagement. Our newest tool is called Wyygo…it’s a social exit survey. Take a look. Great blog!

  2. Hi Elizabeth,

    Your post is really useful for working on the social media strategy of a company to enhance their employee engagement. I would love to connect with you for some serious advice and ideas. How can I contact you?