Yesterday, I wrote a post on how you are in charge of your own employee happiness, so this recent post and infographic by Good.co on the high cost of unhappy employees is timely and relevant. As Good.co writes, unhappy employees have a direct impact on the financial success of the business so it only makes sense that companies evaluate how best to create a balanced culture and workplace that recognizes, develops and connects employees.
There is so much conversation lately around employee engagement and how to make employees happy and I fullheartedly embrace and participate in all of it. There’s also the sentiment that having an engaged workforce doesn’t necessarily mean that you have a happy workforce — which is absolutely true as well. Afterall, employee engagement and job satisfaction do not necessarily equate to employee happiness.
As explained in the book, The Social Employee: How Great Companies Make Social Media Work, there can be no mistaking that brands’ relationships to both their customers and employees are changing. In the digital bazaar, the authentic voice of the social employee can be a brand’s most powerful asset in forging long-term, dynamic relationships with customers and other important members of online communities.
Who doesn’t love a good story? I know I do. Especially one that inspires me to think differently or incites me to do something.
I also like to find stories elsewhere… especially ones that have personal meaning to the people who tell it. Every company has a story and the best way tell it is through the people who LIVE it.