Balancing a Personal Brand with a Corporate Brand

With so many companies who are recognizing the power of inside out communications — leveraging employees as external brand advocates — this is fantastic post by Michael Brito, Edelman Digital, explains how to balance personal brand with a corporate brand. This is a definite read if you are someone who participates in a social media ambassador program or if you are a company that has launched or is exploring the possibility of one.

Original post: Managing The Conflict Between A Personal Brand And A Corporate Brand, Britopian

Everyone has a brand whether they like it or not.  I am not talking about the clothes you wear or the car you drive either; that’s definitely part of it.  The brand I am talking about

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Social Media In, Common Sense Out

Whether it be Facebook's lack of support for privacy, Google's invasion of our privacy, or our individual inability to realize we no longer have any privacy... Privacy is a huge topic right now. I argue, though, that it's not just privacy that is failing us. It's also our inability to apply good ole common sense.

The latest story regarding an employee who got fired for her Facebook update and the ensuing outrage from her supporters really got me to thinking...If I were sitting at a table telling my friends how much I hated my job and criticized the people with whom I work, and my boss was sitting at the next table overhearing the entire conversation... would I get fired? Probably not. But at the very least

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It Started with a Snickers Bar…. How Social Media Keeps Me and My BFF Connected

First off... this is NOT my typical post. Rather, it's in honor of my best friend and in celebration of her birthday. So, Happy Birthday, Rosebud. I love you!

The Wiz - High School (1989) I'm going to be in BIG trouble for posting this!

If you ever saw the two of us, you would immediately notice the contrast. She's 5'11" and I'm 5'1". She wears size 11 shoes that are close to the ground (or no shoes at all). I wear size 6 shoes that are sky high. She loves old (like grave stones & Geneaology {{{ shiver}}} ). I love new (the shinier and newer, the better). She listens and listens and listens

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7 Confessions of a Social Media Addict

I am social. I am geeky. I am connected… all the time.

I can’t get through the day without someone asking me how I am able to be omnipresent on the web. It’s simple. I am co-dependent on my online life just as much as I am on my offline one. Nah… not really. Kind of.

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